I have no idea which of you have been reading Waffle since the beginning. I don’t even know how many people read Waffle at all, but I don’t think that many of you have been along for the ride.
When Waffle started, it was in the early days of the web standards movement. (I used to have a series of interviews which often happened to center on such characters.) The Al Pacino of the bunch was Jeffrey Zeldman, who wrote the impassioned plea in A List Apart that helped kick-start the movement. The movement itself was the product of the dedication of many people before and after Zeldman, including many who had never heard of him and just did the right thing all on their own. Nevertheless, he was a tireless vessel of the message, helping deliver a swift kick in the Web’s future and for that I remain grateful.
Before that even started, Zeldman wrote The Daily Report on zeldman.com. It was a place of silent contemplation, thrust headlong into the web standards debate, where it became one of a handful of weblogs to shape my concept of a weblog. (I used to believe, for the longest time, that weblogs were genres unto their own; not merely set in chronologically published articles, but in talking about themselves and the web, with sidebars and “blogrolls” and calendars and comments.)
Zeldman hand-coded every update, including generating archive copies by hand. As we may see a monk manually copying scripture, so was Zeldman, manually uploading, updating and maintaining his weblog. He eventually introduced a hand-written RSS feed, and by a few years back had switched to WordPress at the insistence of, and by the hand of, his readers.
You know what this article is heading towards, but I never much noticed a quality drop in the writing. When he chooses to write, he wrote well then and he writes well now. Instead, my enthusiasm was cut short by two events, just two.
The first was when he cried out for a way for web site authors to block “smart tags” in 2005. Be that it may that Google’s or Microsoft’s smart tag implementations of any era leaves something to be desired, but this clarified how Zeldman saw web sites. Pieces of art, for the browser to dutifully render without funny business. Sometimes, funny business is good — and always, the opportunity to do funny business is necessary. Greasemonkey user scripts, data detectors, extensions, yes, even IE8+ accelerators — your artistic control stops when your web server hands over the bits. From there on out, I may do with them as I see fit. The extent to which this is enforceable or even up for debate is narrowing.
The second was the recent introduction of attention-seeking bum fluff: I can now tweet, digg and reddit my delici-cide at the facebookies underneath and above even the writings of a man who’d personally wash the elephants and rake his manège by hand every morning back in the day, all thanks to a series of convenient links.
I don’t think Zeldman changed much at all. His priorities did. He’s now out actually building standards-based sites that would make his 2001-era counterpart salivate, free from the yoke of IE5/Mac and NN4, instead of just fantasizing about such a day. If that meant that he’d neglect his personal web site, I think I’d be okay with that. But it’s not that: it’s flourishing. It’s just that I realize that I don’t necessarily agree with the way he organizes his web site, or the let’s say backwards-compatible view of what a web site is.
It was a wonderful decade for web standards, and the future’s looking even better. Beyond a cuddly nostalgic doll, I realize that I don’t derive any more enjoyment from reading The Daily Report than any other random web site. Looks like it’s time for me to let go.